GoHighLevel Marketing Specialist (CRO \& Retention) Apply by submitting application: https://www.jotform.com/form/262701315409047 About the role GAJAN Group runs brands across e\-commerce, beauty, wellness, travel, music and software, selling into North America. Our paid ads bring the traffic and our AI tools write the first drafts. This role owns what happens after the click: whether visitors buy, and whether customers come back. You will map the customer journey for each brand, improve conversion on our pages and checkout, design our retargeting, and build retention in GoHighLevel, with AI doing real work inside the automations. What you will do \- Map the customer journey for each brand, from first ad click to repeat purchase or rebooking, with drop\-off measured at every step \- Own conversion on landing pages, product pages and checkout, with at least one A/B test running at all times \- Build retention in GoHighLevel: post\-purchase, reorder, win\-back, review request and rebooking flows across email, SMS and WhatsApp, with failure paths handled \- Use AI inside those flows for personalization, reply handling and segmentation, with GoHighLevel and n8n \- Design retargeting by journey stage: audiences, time windows and messages. Our paid ads lead builds and runs the campaigns \- Approve customer\-facing messages for accuracy and brand voice \- Keep messaging compliant with Canadian and US consent and SMS registration rules \- Report weekly: conversion rate, repeat purchase rate and rebooking rate What we are looking for \- Hands\-on GoHighLevel experience: pipelines, workflows with branching and error handling, forms and calendars. The interview includes a live build in a GoHighLevel account \- A real conversion or retention result you can explain with before and after numbers \- Clear CRO thinking: you know what to check first when a page does not convert \- Retargeting basics: audiences, windows, exclusions and frequency \- Working knowledge of consent and messaging rules for Canada and the US \- Comfortable with AI tools, and honest about where you use them \- Clear written English Good to have Shopify, Klaviyo, n8n, WhatsApp Business API, GA4 with Microsoft Clarity or Hotjar, booking\-based businesses, Punjabi or Hindi. What you get \- Full\-time, remote role reporting directly to the founder \- INR 25,000 to 40,000 per month, reviewed on results \- A path to Growth Lead for the person who moves the numbers \- AI\-first tools and automation support How to apply Apply on Indeed. Shortlisted applicants receive our 30\-minute work\-based assessment as the next step, including a link to a GoHighLevel build you made yourself. A human reads every submission and you will hear back either way. Pay: ₹25,000\.00 \- ₹40,000\.00 per month Benefits: * Flexible schedule Work Location: In person