Job Description
**About Techsorize Solutions LLP**
Techsorize Solutions is a dynamic social media marketing agency focused on helping businesses strengthen their online presence, engage their target audiences, and achieve their marketing goals.
With expertise across social media strategy, creative content development, digital advertising, and data\-driven campaigns, we work with clients across different industries to develop marketing strategies that combine creativity with measurable performance.
We are looking for a Marketing Data Analyst to join our team and support the measurement, reporting, and analysis of digital marketing campaigns and upcoming client projects.
**Role Description**
As a Marketing Data Analyst, you will work closely with our marketing and creative teams to analyze campaign performance, prepare reports, identify trends, and translate marketing data into meaningful insights.
This is an entry\-level, project\-based role suitable for candidates with 0–1 year of professional experience who are looking to develop practical experience in marketing analytics and digital campaign reporting.
The successful candidate will be assigned work based on active client projects, campaign requirements, reporting schedules, and upcoming business needs.
**Key Responsibilities**
* Monitor and analyze digital advertising and social media campaign performance across assigned client projects.
* Prepare campaign performance reports and summarize key findings for the marketing team.
* Track marketing KPIs including impressions, reach, engagement, clicks, CTR, CPC, CPM, conversions, and conversion rates.
* Analyze Meta Ads performance and assist in identifying trends and opportunities for campaign optimization.
* Use Google Analytics 4 (GA4\) to analyze website traffic, acquisition, engagement, user behaviour, and campaign performance.
* Use Microsoft Excel and Google Sheets to organize, clean, analyze, and present marketing data.
* Assist with the development and maintenance of marketing dashboards and performance trackers.
* Compare campaign results against established targets, previous campaigns, and relevant benchmarks.
* Identify trends, anomalies, and changes in campaign performance.
* Assist with weekly, monthly, and post\-campaign reporting as required by individual projects.
* Support campaign target setting and performance measurement.
* Assist in preparing data\-driven recommendations and proposals for upcoming marketing projects.
* Collaborate with marketing, social media, creative, and management teams on assigned projects.
* Help ensure the accuracy and consistency of campaign data across different reporting sources.
* Explore the use of automation and AI tools to improve marketing reporting and analysis where appropriate.
**Skills \& Qualifications**
* Bachelor’s degree or diploma in Marketing, Business, Data Analytics, Statistics, Computer Applications, or a related discipline.
* 0–1 year of relevant experience in marketing analytics, data analysis, digital marketing, reporting, or a related area.
* Fresh graduates with relevant academic projects, internships, certifications, or practical experience are encouraged to apply.
* Good working knowledge of Microsoft Excel, including formulas, PivotTables, charts, and data organization.
* Basic understanding of digital marketing and social media metrics.
* Familiarity with Meta Ads Manager/Meta Ads reporting is preferred.
* Familiarity with Google Analytics 4 (GA4\) is preferred.
* Experience with Google Sheets or similar reporting tools.
* Exposure to Looker Studio, Power BI, or Tableau is considered an advantage.
* Basic knowledge of SQL, Python, or data automation is an asset but not required.
* Strong analytical and problem\-solving skills.
* Good attention to detail and an interest in working with marketing data.
* Ability to communicate analytical findings in a clear and simple manner.
* Willingness to learn new marketing platforms, analytical tools, and technologies.
* Ability to work independently in a remote environment while collaborating with the wider team.
* Project\-Based Working Arrangement
* This is a fully remote, project\-based position.
* Work assignments and schedules will be determined according to active client projects, campaign timelines, reporting requirements, and business needs. The nature and volume of assignments may vary depending on the requirements of individual projects.
* Candidates should therefore be comfortable working in a flexible environment, managing multiple assignments when required, and adapting to campaign and reporting deadlines.
**What You'll Work On**
* *Depending on project requirements, you may gain hands\-on experience with:*
* Meta Ads campaign analytics and reporting
* Google Analytics 4
* Social media performance analytics
* Campaign KPI tracking
* Excel and Google Sheets reporting
* Marketing dashboards and data visualization
* Campaign target setting
* Weekly and monthly performance reports
* Post\-campaign analysis
* Client marketing projects and proposals
* Reporting automation
* AI\-assisted marketing analytics
**Why Join Us?**
* Gain hands\-on experience in marketing and digital campaign analytics.
* Work on real\-world client projects across different industries.
* Build practical experience with Meta Ads, GA4, Excel, and marketing reporting.
* Work alongside marketing, creative, and management teams.
* Flexible and remote working environment.
* Opportunity to develop both analytical and digital marketing skills.
* Exposure to different projects, campaigns, clients, and marketing strategies.
* Opportunity to learn and apply emerging AI and automation tools within marketing analytics.
**Application Process**
* Interested candidates should submit an updated resume highlighting relevant education, internships, academic projects, certifications, or professional experience related to data analytics, marketing analytics, digital marketing, reporting, or business analytics.
* Candidates with limited professional experience but strong academic projects or practical knowledge of relevant analytics tools are encouraged to apply.
* Shortlisted candidates will be contacted regarding the next steps in the interview process.
* Job Type: Full\-Time \| Project\-Based
* Experience Level: Entry Level (0–1 Year)
* Work Location: Remote
Pay: ₹20,000\.00 \- ₹25,000\.00 per month
Work Location: Remote