Job Description
PURPLLE – STORE MANAGER
**Location:** Trivandrum, Kerala
**Job Type:** Full\-Time
**Industry:** Beauty \& Cosmetics Retail
**Gender:** Unisex
About the Role
Purplle is looking for an experienced and customer\-focused **Store Manager** to manage the overall operations of a Purplle beauty retail store in Trivandrum.
The Store Manager will be responsible for **store sales, team management, customer experience, inventory, visual merchandising, operational compliance and achievement of business targets**.
Key ResponsibilitiesStore Operations
* Manage the day\-to\-day operations of the Purplle store.
* Ensure smooth opening and closing of the store.
* Maintain store standards, cleanliness and product displays.
* Ensure compliance with company policies, SOPs and operational guidelines.
* Monitor store security and prevent stock loss/shrinkage.
Sales \& Business
* Drive daily, weekly and monthly sales targets.
* Monitor store performance and identify opportunities to improve sales.
* Track KPIs such as sales, conversion, average bill value and productivity.
* Implement strategies to improve customer walk\-ins and sales conversion.
* Ensure effective execution of promotions and offers.
Team Management
* Lead, motivate and manage the store team.
* Allocate daily responsibilities and manage staff schedules.
* Monitor individual team performance and productivity.
* Conduct regular team briefings and product/process training.
* Support recruitment, onboarding and development of store employees.
* Handle attendance, discipline and basic employee\-related issues.
Customer Experience
* Ensure excellent customer service and shopping experience.
* Handle customer queries, complaints and escalations professionally.
* Ensure Beauty Advisors provide appropriate product recommendations.
* Build strong customer relationships and encourage repeat visits.
Inventory \& Merchandising
* Monitor stock availability and replenishment.
* Conduct regular stock checks and support stock audits.
* Minimize stock discrepancies, damages and expiry\-related losses.
* Ensure products are properly displayed and merchandise standards are maintained.
* Coordinate with relevant teams for stock requirements and transfers.
Reporting \& Compliance
* Prepare and maintain daily/weekly store reports.
* Monitor sales and operational KPIs.
* Ensure accurate billing and cash\-handling procedures.
* Maintain required store documentation and records.
* Ensure adherence to company policies and statutory requirements.
Candidate Profile
* **Experience:** 2–5 years in retail/store management, preferably in beauty, cosmetics, fashion, lifestyle or FMCG retail.
* Strong people\-management and leadership skills.
* Good communication and customer\-handling skills.
* Strong sales orientation and target\-driven approach.
* Good knowledge of retail operations and inventory management.
* Comfortable working in a fast\-paced retail environment.
* Basic knowledge of MS Excel and reporting.
* Candidates with experience managing a team of Beauty Advisors/Sales Associates will be preferred.
Key Skills
**Store Operations \| Sales Management \| Team Management \| Customer Service \| Inventory Management \| Visual Merchandising \| KPI Management \| Staff Scheduling \| Retail Reporting \| Conflict Resolution**
Working Hours
**Retail Shift\-Based Role**
Shifts may vary according to store requirements.
Interview Contact
**8086021680**
**arundutt.a@purplle.com**
**Subject:** Application – Store Manager – Trivandrum
Pay: ₹25,000\.00 \- ₹45,000\.00 per month
Benefits:
* Paid time off
* Provident Fund
Work Location: In person