Job Description
KEY RESPONSIBILITIES
1\. Agency Relationship Building
Build long\-term relationships with advertising and creative agencies across Mumbai and India.
Develop relationships with:
Creative Directors
Executive Creative Directors
Agency Producers
Executive Producers
Account Directors
Account Managers
Creative Producers
Head of Production
Innovation / AI teams
Agency Founders
Business Heads
Understand what agencies are working on and where our capabilities can fit.
Work toward getting the studio considered as a preferred / trusted production partner for relevant projects.
2\. Business Development
Identify and approach new agencies, brands and production opportunities.
Research:
Advertising agencies
Creative agencies
Digital agencies
Brand marketing teams
D2C brands
Production companies
Startups with significant marketing activity
Entertainment/content companies
Build a structured prospect pipeline and continuously develop new relationships.
Generate meetings, presentations, brief discussions and project opportunities.
3\. Pitch Our Capabilities
Understand our capabilities and communicate them clearly to potential clients.
You should be able to explain how our studio can help with:
AI\-generated advertisements
Brand films
Product films
AI\-assisted commercials
Social content
Micro\-dramas
Entertainment content
Concept films
Pre\-visualisation
Impossible / difficult\-to\-shoot visual sequences
AI \+ live\-action production
Generative AI workflows
You do not need to personally create these videos.
You need to understand enough about them to identify:
“This is a project where our studio can add value.”
4\. Understand THE BRIEF
When an agency or brand approaches us, you should be able to understand:
What is the client trying to achieve?
Who is the target audience?
What is the creative idea?
What are the deliverables?
What is the timeline?
What is the approximate budget?
What needs to be produced?
Is AI actually useful for this project?
What should we take back to the creative/production team?
You will work with our creative and production team to turn the opportunity into a proper proposal.
5\. Manage The Opportunity From Lead To Project
You will coordinate the commercial side of opportunities through:
Lead → Introduction → Meeting → Brief → Internal Discussion → Proposal → Pitch → Negotiation → Closure → Handover to Production
You will maintain follow\-ups and make sure opportunities do not disappear after the first meeting.
6\. Build A Strong Agency Network
We are particularly interested in candidates who can bring an existing professional network.
For example, you may already know people working at:
DDB
Ogilvy
Leo Burnett
McCann
VML
FCB
Publicis
TBWA
Wunderman Thompson / WPP agencies
Schbang
Social Panga
White Rivers Media
Smaller independent creative agencies
Production houses
Brand\-side marketing teams
Existing relationships are valuable, but integrity and the ability to build new relationships are equally important.
You will be expected to continuously expand the network rather than depend only on existing contacts.
7\. AI \& NEW\-AGE ADVERTISING
The advertising industry is changing rapidly.
AI is changing how agencies and production companies think about:
Pre\-production
Visual development
Production
VFX
Content creation
Versioning
Social content
Cost and turnaround
Creative experimentation
You don't need to be a technical AI filmmaker.
But you should be curious about AI and understand the basic capabilities of tools and workflows such as:
Generative AI video
AI image generation
AI filmmaking
AI VFX
AI editing
Character consistency
Text\-to\-video
Image\-to\-video
AI\-assisted production
You should be able to have an intelligent conversation with a client about where AI can and cannot add value.
WHAT WE ARE LOOKING FOR
Must Have
2–5 years of experience in business development, client servicing, account management, agency partnerships, production or advertising
Experience working with advertising / creative / digital agencies or brands
Strong communication and presentation skills
Strong relationship\-building ability
Comfortable meeting clients in person
Comfortable making calls and sending professional outreach
Ability to understand advertising and creative briefs
Strong follow\-up discipline
Ability to manage a sales pipeline
Commercial understanding
Professional presentation and personality
Willingness to work from office in Mumbai
Strong Preference
Candidates who have:
Existing relationships within advertising agencies
Worked with Creative Directors / Agency Producers / Account Directors
Sold advertising or production services
Worked at an advertising or creative agency
Worked at a production house
Worked on brand campaigns
Experience selling video/content/creative services
Existing Mumbai agency network
Experience bringing in production briefs
WHO WOULD BE A GREAT FIT?
You could currently be:
Agency Account Executive / Account Manager
looking to move closer to business development.
Or:
Business Development Manager
with experience selling creative, production or marketing services.
Or:
Client Servicing professional
who has strong agency relationships and wants a more commercial role.
Or:
Production / Agency professional
who understands how advertising projects move from brief to production and has strong industry relationships.
THIS IS NOT A TELESALES JOB
You will not be sitting and making hundreds of random calls every day.
The objective is to build a high\-quality professional network.
One strong relationship with an agency producer can potentially lead to multiple briefs over time.
One strong relationship with a Creative Director can introduce us to completely different kinds of projects.
We therefore value:
Relationships \> Random Lead Lists
Understanding the Industry \> Generic Sales Scripts
Long\-Term Partnerships \> One\-Time Transactions
WHAT SUCCESS LOOKS LIKE
Your success will be measured by the quality and consistency of the business pipeline you build.
Key areas include:
New agency relationships
New brand relationships
Qualified meetings
Incoming briefs
Pitch opportunities
Proposals
New clients
Repeat business
Revenue generated
Expansion of the agency network
Performance incentives will be linked to business development and successful project closures.
WHY JOIN US?
You won't be selling another conventional advertising service.
You will be helping build a new\-generation film and content studio at the intersection of advertising, filmmaking and AI.
You will get exposure to:
Advertising \+ Brands \+ Agencies \+ Film \+ AI \+ Creative Production \+ Business Development
The role has significant scope for growth as the studio expands.
A strong performer can grow into:
Business Development Manager → Senior BD / Agency Partnerships Lead → Business Head / Director of Business Development
COMPENSATION
Competitive fixed salary \+ strong performance\-based incentives
The compensation package will depend on:
Relevant experience
Agency network
Client relationships
Business development track record
Current compensation
Overall suitability for the role
Additional incentives will be provided for qualified business opportunities and successful project closures, based on the company's incentive structure.
APPLICATION
Please send:
Updated CV
LinkedIn profile
Current role and company
Previous agencies/brands worked with
Years of experience
Current salary
Expected salary
Notice period
Brief description of your existing advertising/agency network
Examples of business/clients/projects you have helped bring in
One question we'd particularly like you to answer:
“If you joined us tomorrow, which 10 agencies or brands would you approach first, and why?”
We are interested in people who understand where the business actually comes from.
If you know the advertising ecosystem, enjoy meeting people, understand creative production and are excited about what AI can do for film and advertising — we'd like to meet you.
Pay: ₹30,000\.00 \- ₹80,000\.00 per month
Work Location: In person